Launched on 1 January 2024, Apa Cerita? was created by Asyraf Khalid and Ishraq Kamarudin to fill a gap in Malaysia’s podcast scene—focusing on business, entrepreneurship, and real success stories.

With their unique dynamic—Asyraf’s bold energy meets Ishraq’s insightful approach—they dive deep into raw, unfiltered conversations that reveal the struggles, lessons, and wins behind success.

More than just a podcast, Apa Cerita? is a movement—a platform for dreamers, doers, and go-getters to learn, get inspired, and take action. We're here to inspire youth to be the best version of themselves.

What’s the story? Let’s talk.